Streaming services that hold launch night.
Subscriber-facing VOD, CTV and mobile streaming apps with multi-DRM, adaptive-bitrate delivery and billing that holds on to subscribers — engineered so the title everyone wants plays without a buffer wheel.
Content reviewed
The first buffer wheel is the cancellation.
Two questions decide an owned streaming service: did it play, and did the subscriber stay. We engineer for both. Adaptive-bitrate delivery and a tuned CDN/transcoding pipeline keep playback smooth from a phone on cellular to a 4K TV on fibre; multi-DRM protects the catalogue without punishing the honest viewer; and billing is built churn-aware, so a failed card recovers instead of silently ending a subscription. We size the architecture for launch night first — because the night your catalogue drops is the night the platform is judged.
Press play, every time.
An OTT service is judged in the first ten seconds: the app opens, the title loads, the picture is sharp, and it never stalls. Miss any of those and the subscriber doesn't file a bug — they cancel, and the churn quietly compounds every billing cycle after.
We build owned streaming platforms where playback quality is the product: adaptive-bitrate delivery across a CDN and transcoding pipeline tuned to your library, multi-DRM that protects content on every device, and apps that feel native on TV, mobile and web alike.
Underneath the player sits the business — SVOD, AVOD and TVOD billing that catches a failing card before it becomes a cancellation, entitlements that travel with the viewer across devices, and recommendation that surfaces the next watch before the session ends.
Systems for OTT.
The pieces of an OTT platform we are usually hired for, from the encoder pipeline to the app on the TV.
VOD, CTV & mobile apps
Native-feeling streaming apps across TV, mobile and web, sharing one entitlement and playback layer so a subscriber's library follows them.
Multi-DRM & secure playback
Widevine, FairPlay and PlayReady with token-gated playback, so the catalogue is protected without breaking the legitimate viewer's session.
ABR delivery & transcoding
Encode ladders, packaging and a CDN-fronted pipeline tuned for sub-second start and a picture that adapts to whatever the network allows.
Subscription & ad monetization
SVOD, AVOD and TVOD billing, plans and entitlements with dunning that recovers failed cards instead of leaking subscribers.
Recommendation & discovery
Personalised rows, search and continue-watching that move watch-time and line up the next title while the viewer is still watching.
Streaming analytics
QoE, concurrency, churn and ad metrics in real time, so a playback problem is seen before a subscriber rage-quits.
Measured at the play button.
A subscriber decides in seconds, so we measure what those seconds depend on. These four set the bar for every OTT build we take on.
Want this in your company? Here is what happens after you write.
Bizzabo streams live events, not a VOD catalogue. The delivery problem is still the one OTT faces, and the streaming layer we built under screens like this one held 50,000+ concurrent viewers at peak.
Tuned for the premiere.
Our standing rules for OTT work — and what each one does for the person holding the remote.
Engineered for launch night
We size the platform for your peak number of concurrent viewers and load-test it at that level before any catalogue drop goes out.
Playback quality is the metric
Every decision is weighed against start time, rebuffer ratio and bitrate — because that is what the subscriber actually feels.
Any screen, any signal
Each app is built natively for its platform, and the stream adjusts to whatever signal the viewer has, from weak mobile data to home broadband.
Retention by design
Billing recovers failed payments and recommendation earns the next play — churn is a number we engineer down.
From niche service to broadcaster.
Subscription services, free ad-funded channels, broadcasters going direct and sports streamers. How you make money shapes what the app has to do.
The delivery chain.
The core of most of our streaming builds. Device targets and licensing terms push it one way or another.
Everything between encoder and screen.
We own the player, the apps on each platform and the delivery path between them.
DRM, devices and the big night.
Short answers, from content protection to a failed card.
Will it hold up on launch night?
That is the engineering target. We design to your peak concurrency and load-test the CDN, transcoding and playback path against it, so a catalogue drop arrives rehearsed.
Which DRM do you support?
Widevine, FairPlay and PlayReady, with token-gated playback and entitlements — so the catalogue is protected to studio standards across TV, mobile and web.
Can you build for TV, mobile and web at once?
Yes — we ship native-feeling apps for CTV, mobile and web that share one entitlement and playback layer, so a subscriber's library and progress follow them across devices.
Do you handle SVOD, AVOD and TVOD billing?
All three. We build plans, entitlements and ad or transactional monetization with churn-aware dunning that recovers failed cards instead of silently losing the subscriber.
How do you keep playback smooth on poor connections?
The player keeps measuring the connection of every viewer. When the signal drops, it switches to a lower quality, and it climbs back up once the signal recovers. The picture goes softer for a moment, but the video keeps playing.
Anything we missed?
Put it in a briefWant a streaming service
of your own?
Let us know your devices, your launch-night audience and how you plan to charge. One of our senior engineers looks at the setup and answers within one business day.